Case Study

McBrier Properties

WordPress real estate site

We built a polished, lead-focused property experience that makes every listing feel curated while giving the brokerage an easy, reliable way to publish new inventory.

Overview

McBrier's new WordPress platform pairs elevated branding with practical real estate workflows. Custom listing templates, property filters, and agent-focused landing pages keep visitors engaged and ready to inquire.

Challenge

The previous site was slow to update and didn't showcase listings with the polish the brand deserved. They needed a faster publishing workflow and clearer conversion paths for buyers and sellers.

Solution

We developed custom WordPress templates with structured ACF fields, advanced search and filtering, and lead-capture forms tuned for high-intent inquiries. SEO foundations ensure listings rank and stay discoverable.

McBrier Properties desktop

Outcomes

  • Listings are published and updated in minutes, not days.
  • Advanced search keeps buyers exploring more listings per visit.
  • Lead capture workflows deliver higher-quality inquiries to agents.

Services

Brand alignmentWordPress developmentCustom templatesSearch and filteringLead capture

Technology

WordPressPHPMySQLACFSEO

Timeline

10 weeks from discovery to launch

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